Copyblogger has put up another one of his list posts this time explaining what it takes to be an influential blog, breaking them down into five simple tips, that pretty much everyone can agree with.
1. Simple
2. Unexpected
3. Concrete
4. Credible
5. Story
The last one in my opinion is pretty much the most important one, though you have to follow the others to really make the last one work for you.
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What makes a blog influential?
Influence is often attributed to traffic and readership levels. But in reality, those are actually benefits that are symptomatic of something that precedes them.
How do we get people to pay attention to what we say in the first place?
Ultimately, a blog catches on just like any other idea spreads—it must somehow speak to people in a way that they want to hear. Your posts must fill a human need, and that will most often be at an emotional level, no matter how practical we think our subject matter is.
Read the details on all the tips as well as a short commentary on it at Copyblogger.
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